At Master Spas, we believe there’s always room to improve — especially when it comes to helping people feel and perform their best.
Working with 23-time Gold medalist Michael Phelps means being surrounded by a mindset of relentless progress. One medal wasn’t enough. One world record wasn’t the finish line. He kept pushing.
That mentality inspires how we think about recovery, too.
When the Alpine cold tub launched in 2023, athletes, biohackers, and wellness-minded individuals embraced the benefits of cold therapy made simple. And while we were proud of what the Alpine delivered, we saw opportunities to make that experience even easier, safer, and more dependable.
Because for Chilly GOAT and Master Spas, innovation isn’t something we talk about — it’s how we work.
It’s what you see — and what you don’t
A cold tub seems straightforward — a tub filled with water and a system to keep it cold.
But when you want to make cold-water immersion part of your everyday routine, the details matter. Inside the Alpine, smart plumbing keeps water moving through the chiller. A powerful cooling system keeps it consistently cold. And the controls are right where you need them.
Just as important?
Maintenance stays simple, so the focus stays on your recovery.
Some improvements are obvious the moment you step in. Others quietly support the experience behind the scenes. Both make a difference.
Small upgrades. Big impact.
Engineered for everyday recovery, the Alpine keeps evolving. The newest version, which launched in October 2025, introduces refinements that help cold therapy fit seamlessly into your routine.
Control that gives confidence
Recovery doesn’t need to be a guessing game. With the Alpine’s new topside control panel, the water temperature is always easy to see and adjust. A panel lock prevents changes in shared settings like gyms and training rooms.
Smarter water care, simpler routines
Consistency is key — in training and in recovery. The redesigned pressurized filtration system now has topside access, making upkeep quick and intuitive so you can spend less time maintaining your tub and more time using it.
More protection, built in
Water, electricity, and regular use require thoughtful safety. The Alpine is the only cold tubs on the market certified to the UL 1563 standard — independently tested for safety, performance, and peace of mind.
Performance designed to last
The Alpine’s powerful 2.1-horsepower chiller — a cornerstone of its design — keeps water at your preferred temperature, session after session. Now backed by a new two-year manufacturer warranty, the Alpine offers even more confidence in its durability and long-term performance.
Why these updates matter
Cold therapy supports more than muscles. It can help the body reset: easing inflammation, supporting deeper sleep, and building mental and physical resilience.
But consistency drives the real results.
So rather than reinventing the Alpine, we focused on the details that influence daily use: intuitive control, dependable performance, and care that doesn’t compete with your schedule. When recovery feels manageable, it becomes sustainable.
Progress is built on what comes next
When we entered the cold therapy space, we approached it with decades of hydrotherapy and engineering expertise. However, we’ve continued to learn from the people who use the Alpine every day:
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Coaches asked for better control in shared spaces
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Gym owners wanted simpler maintenance
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Users needed water ready when they were
Those insights fuel the work that happens behind the scenes — ideas, prototypes, and testing that push each update forward. Because a great experience today should lead to an even better one tomorrow.
The updated Alpine is powerful, consistent, and trusted in both home and commercial spaces — designed not to make a statement, but to make recovery possible every day.
And while this update is a milestone, we see it as another step on the path ahead.
Ready for what’s next — including your next session?
Explore the Alpine and see how small upgrades can make a big difference in daily recovery: ChillyGOATtubs.com. Want to see a Chilly GOAT Alpine in person? Visit a cold tub showroom near you. Find a retailer near you at ChillyGOATtubs.com/pages/find-a-showroom.
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