Blog
The coolest spot on campus: Why Auburn keeps adding cold tubs
Auburn University is known for its school spirit, deep traditions, and top-tier athletic programs. But beyond Jordan-Hare Stadium and the hardwood of Neville Arena, there’s another Auburn success story. It’s one that has nothing to do with touchdowns or buzzer-beaters....
Cold plunge tub buyer's guide: 11 must-ask questions
The hottest trend in wellness is giving people chills — literally. From Michael Phelps to JJ Watt to Lizzo, cold water immersion is no longer just for elite athletes. It's a recovery tool, a mindset reset, and a lifestyle choice....
Behind the science: How cold plunges might help your cells
Cold water is a jolt to your senses. Your breath catches. Your heart races. You might even feel your toes tingle. In those first moments of a cold plunge, all you can think about is how your body is reacting....
Burnout and women: Understanding the signs and finding a way through
Dr. Jaime Seeman works with women every day. As a board-certified OB-GYN, she’s caring for patients in her practice. On social media, as Dr. Fit and Fabulous, she’s a strong advocate for women’s health, urging women to lift weights, eat well,...
The coolest gym you have to check out in West Palm Beach
I love the idea of relaxing on the beach: stretching out on a lounge chair, book in hand, and a cold drink within reach. But the truth? I’m not great at actually being a beach person. As a type A,...
How to recover like a pro after winter sports
You love winter. You savor the rush of skiing down fresh powder, the challenge of a cross-country trail, or the simplicity of a weekend run on a crisp, snowy morning. But you also know that winter sports hit differently. Cold...
The winter skin fix: Hydration hacks for cold weather
Cold temperatures, dry air, and bitter winds. They not only make venturing outside uncomfortable but also take a toll on your skin. With the harsh winter weather outdoors and the dry heat indoors, keeping your skin healthy and hydrated can...
Cold showers vs cold plunges: Which one is better for you?
We've all felt it – that sudden shock when a warm shower turns cold. One minute you're enjoying the hot water, the next you're rushing to rinse the shampoo from your hair before making a quick exit. It's such a...
Balancing life, training, and recovery: At-home cold tub review
Bobby Petras doesn’t slow down. As a father of four, a business owner, and an athlete still chasing big goals, his days are packed. With so much on his plate, finding balance between work, training, and family is essential. For...