Blog

How much does a cold plunge tub cost? What to expect (and what you're really paying for)

How much does a cold plunge tub cost? What to expect (and what you're really paying for)

Thinking about buying a cold plunge tub? This guide breaks down the real cost—from budget-friendly options to premium tubs—while explaining what affects the price. Learn how features like chiller performance, materials, insulation, and design impact both cost and experience. Whether you’re comparing DIY setups or investing in a high-end model, this post helps you understand what you’re really paying for and why a cold tub might be worth it.

Read more

Cold plunge tubs: Choosing the best one for your recovery

Cold plunge tubs: Choosing the best one for your recovery

A cold plunge tub can be one of the most rewarding purchases you make. Not only will it improve your recovery, but it’ll change how you feel every day: Improved focus. Less soreness. Better sleep. More energy. And now you’re...

Read more

The coolest spot on campus: Why Auburn keeps adding cold tubs

The coolest spot on campus: Why Auburn keeps adding cold tubs

Auburn University is known for its school spirit, deep traditions, and top-tier athletic programs. But beyond Jordan-Hare Stadium and the hardwood of Neville Arena, there’s another Auburn success story. It’s one that has nothing to do with touchdowns or buzzer-beaters....

Read more

Cold plunge tub buyer's guide: 11 must-ask questions

Cold plunge tub buyer's guide: 11 must-ask questions

The hottest trend in wellness is giving people chills — literally. From Michael Phelps to JJ Watt to Lizzo, cold water immersion is no longer just for elite athletes. It's a recovery tool, a mindset reset, and a lifestyle choice....

Read more

Behind the science: How cold plunges might help your cells

Behind the science: How cold plunges might help your cells

Cold water is a jolt to your senses. Your breath catches. Your heart races. You might even feel your toes tingle. In those first moments of a cold plunge, all you can think about is how your body is reacting....

Read more

Burnout and women: Understanding the signs and finding a way through

Burnout and women: Understanding the signs and finding a way through

Dr. Jaime Seeman works with women every day. As a board-certified OB-GYN, she’s caring for patients in her practice. On social media, as Dr. Fit and Fabulous, she’s a strong advocate for women’s health, urging women to lift weights, eat well,...

Read more

The coolest gym you have to check out in West Palm Beach

The coolest gym you have to check out in West Palm Beach

I love the idea of relaxing on the beach: stretching out on a lounge chair, book in hand, and a cold drink within reach. But the truth? I’m not great at actually being a beach person. As a type A,...

Read more

How to recover like a pro after winter sports

How to recover like a pro after winter sports

You love winter. You savor the rush of skiing down fresh powder, the challenge of a cross-country trail, or the simplicity of a weekend run on a crisp, snowy morning. But you also know that winter sports hit differently. Cold...

Read more

The winter skin fix: Hydration hacks for cold weather

The winter skin fix: Hydration hacks for cold weather

Cold temperatures, dry air, and bitter winds. They not only make venturing outside uncomfortable but also take a toll on your skin. With the harsh winter weather outdoors and the dry heat indoors, keeping your skin healthy and hydrated can...

Read more